iHeart Sleep Case Study

iHeart Sleep

This personalized sleep apnea treatment center experienced 300% growth with vcita’s HIPAA-compliant app

About

Dr. Chris Hart started a company called O2vent in 2016 with the goal of helping patients with sleep apnea to get a better night’s rest. After leaving O2vent, Dr. Hart launched a new company called iHeart Sleep in 2022 to continue his quest of helping patients suffering from sleep apnea. As they say “Sleep is at the heart of everything we do”. The team at iHeart Sleep truly understood the need for a revolutionary treatment for sleep apnea and together worked on developing iHeart Sleep into what it is today.

Dr. Chris Hart
employees
Employees

40

Location
Location

US

alternative health care smb business icon
Industry

Healthcare

solution
Solution

Scheduling and payments

managing business challenge

Challenge

Without being able to track bookings, iHeart Sleep was at a major loss as to what was bringing in conversions. They needed a solution that would not only allow them to better track and monitor the form on their Thank You page but was also HIPAA compliant and enabled them to securely share and send documents that have sensitive patient information.

In addition, the growing business was experiencing lots of time wasted scheduling with patients and collecting payments, preventing them from spending more time providing exceptional care. They were in search of a platform that allows them to conduct all their business operations in one place.

Solution

vcita’s all-in-one, HIPAA-compliant business management solution

scheduling

Scheduling & Booking

Before vcita, booking was done manually, wasting a lot of time playing phone tag with patients. Once they started using vcita, they were able to keep their business lights on 24/7 and accept appointments from patients at any hour of the day. “We were able to add a link to our sign-up page asking patients for more information which helped us seamlessly prepare for their first appointment.” In addition, they were able to track their bookings using Reports to better understand their conversions, lowering their conversion costs by 30%.

Documents

Documents

Being that vcita is HIPAA compliant, the team at iHeart Sleep doesn’t have any worries when it comes to uploading client documents to the system. They know their patients’ privacy is taken care of under the most stringent privacy and security laws. The ability to follow up with patients with a document they then simply send back using their client portal has made the whole process smoother and more streamlined.

Payments

Payments

Though iHeart Sleep still does their payment collection over the phone, the team is now able to record each payment within vcita and see where their payments stand. They also receive a much better outlook on their payment trends with the data collected by the platform in real-time.

CRM

CRM

Note-taking is crucial to iHeart Sleep’s operations. They need to track the progress of their patients and be able to get an “at-a-glance” view of their notes before each appointment. For this, they turn to vcita’s CRM. Having all the patient’s information and notes in one place makes it simple for every employee to provide excellent care and stay updated on their patients, no matter who saw them last.

iheart sleep client portal

Result

Growth to more than 2,000 patients in less than a year and a half

The team at iHeart Sleep has perfected their patient care over the years, using vcita’s CRM, payment collection, marketing, documents, and other tools. They have experienced year-over-year growth of up to 300% and are on a positive trend in patient acquisition.

Gregory Binsfeld, Director of Marketing at iHeart Sleep, previously tried other CRM solutions, but they all kept falling short. Being able to use vcita to follow up with clients, track conversions, upload documents, and collect payments has made iHeart Sleep a well-oiled machine in their daily operations. “vcita has been a big reason behind our staff and client growth, as it’s the first point of contact with our patients”. Staff use the system to schedule, follow up, upload documents, and process payments, among other things, making the whole process of patient care more efficient.

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